It is definitely 2008’s hottest fashion story: On October 16, 2008, Patricia Field will launch a one-off collection, entitled Destination Style™ New York. The legendary New York fashion stylist and designer will open the doors to the highlights of her career as the creator of the trendiest and sexiest looks ever seen on screen. The line will capture the essence of Patricia Field’s fashion world as seen in her works for Sex and the City, The Devil Wears Prada, Ugly Betty or Cashmere Mafia, and showcase Field’s most current outlook on trends to come.
For the first time ever, women all over the world will have the chance to access the sexy, glamorous and always surprising styles of Patricia Field. And 2008 is the perfect time for this opportunity, as fashionistas everywhere can’t wait to step into the fashion world that Field has created for this year’s Sex and the City movie release.
Patricia Field’s Destination Style™ New York will consist of iconic women’s wear, complete with accessories, and will represent the splashy and exuberant lifestyle that she has consistently created in her work with superstars like Sarah Jessica Parker, Kim Cattrall, Lucy Liu, and Meryl Streep. As an expression of Field’s "democratization of luxury" philosophy, the collection will be sold at mid-market prices, providing a unique opportunity for women to acquire the splendid design world of Patricia Field in an affordable manner.
"There is no one like Patricia Field," said Kim Cattrall in a recent interview. "She creates trends by herself. Her approach to fashion is so unique, no one has managed to copy it." The one-off Destination Style™ New York campaign provides a once in a lifetime opportunity to catch a piece of the "real" Patricia Field. Fashion lovers will adore it.
Patricia Field’s Destination Style™ will be sold in over 20 countries in Europe, and throughout the USA, Australia, and Asia. Some of the finest retail stores in the world will introduce Patricia Field’s Destination Style™ New York to their markets, exclusively.
business4brands
b4b GmbH
Nussbaumweg 91
47447 Moers
Germany
T +49 700 242 20 000
F +49 700 242 20 200
E info@business4brands.com
www.business4brands.com
Registergericht Kleve HRB 8285
Managing Director: Dr. Andreas Brill, Tanja Klasen
Tax ID No.: DE 814765444
Registered Office: Moers, Germany